VETERINARY
The veterinary infection prevention market is extremely fragmented and cluttered with multiple products from a wide number of manufacturers.
There is no clear market leader or a single “complete” Australian range under the one brand umbrella that provides all products necessary to meet all of the critical segments of this market including:
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Skin & Hand Asepsis
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Pre-surgical Skin Antiseptic
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Hard Surface Disinfection & Cleaning
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Hard Surface Disinfection and Deodorising
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Enzymatic Instrument Pre-cleaning
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Instrument Disinfection
THE CURRENT MARKET & THE PROBLEM AT HAND:
The majority of products currently available to veterinary clinics are legacy (hospital) technologies or generic commercial grade products, demonstrating little innovation and limited validation in many cases.